Objectives:
Choose a story topic and angle to research and gather data for.
Write and structure a feature story, long-form copy organized for web reading and scrolling.
Integrate multimedia elements: photos, video, or audio that deepen immersion.
Design a data-driven infographic, a visual that translates your data into something readers can see and understand.
Make the infographic interactive, adding user controls or scroll triggers that turn the infographic into an experience.
Assemble and publish the scroll story , pulling every piece into a finished, functional page.
Applications: Figma
Results:
"The Greatest Show on Earth Or the Biggest Grudge Match?" is a web-based long-form feature story covering the 98th Academy Awards, framed as a championship boxing match between two competing films , Ryan Coogler's Sinners and Paul Thomas Anderson's One Battle After Another. Published by Smith Media on March 19, 2026, the piece uses the metaphor of a prize fight to drive readers through the night's drama, round by round, from the red carpet through the final Best Picture announcement.
The story unfolds as a scroll experience with distinct sections, each acting as a "round," moving from pre-ceremony tension and red carpet fashion, through Conan O'Brien's hosting performance, into the award-by-award action. It weaves editorial narrative with scene-setting detail, character portraits of key figures, and moments of humor and surprise. Supporting imagery from Wikipedia, Wikimedia Commons, and other sources is embedded throughout to anchor the text in the visual spectacle of the night.
The piece closes with an interactive envelope element revealing the final win tallies, and ends on a thematic note: One Battle After Another won the Oscar, but Sinners won the argument, a conclusion that captures the tension between critical passion and institutional recognition that defines Hollywood's awards season.
Objectives and Results description generated by Claude AI.
